The concept is based on a primary human truth about being free.

INSIGHT

Adventurous and affluent people who have tried many challenges in life but not yet the ultimate; the one which can sure break their boring routine.

CONCEPT

The concept is based on a primary human truth about being free. It is articulated through four basic pillars that compose the essence of space traveling.

Those are: freedom, dream, escape and discovery. Whether is the mind, the soul or the body it is essential to have the ability to break the shell and go out; is it the mother’s belly? Is it home while we are growing? Is it office life? Is it even Earth atmosphere? We constantly try to escape from whatever tries to limit our lives. In other words it takes courage to do so; but it is worth it.  

The shell symbolizes on one hand Earth’s atmosphere and on the other hand the protective yet constraining environment of everyday routine which space traveling promises to break. Its emptiness confirms the brave and enthusiastic decision to answer positively to this challenge.